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Client: Cementos Progreso
Year: 2012
Project: Remodela tu vida
Campaign shape: Online Sign-up Page, Web Platform, Social Media,
Campaign Location: Guatemala
Challenge:
A system to integrate the various processes of information the company has (contributions, work, housing and inventory management solutions for hardware stores in town hardware) that can collect it and allow a centralized approach and sufficiently flexible to make decisions
Objective:
Centralize and reduce human error in data entry. Issue results in real time with a system integration organization and processes. Reconciling information.
Results:
A modular platform from which to enter information from apps, web, FB, CEMPRO affiliated hardware, enabling real-time visualization of information suitable and consolidated in reports designed for each department as required.
El complejo ecosistema de los dispositivos móviles es un reto para todo gerente de marca
Según informe, el papel de los códigos QR en la investigación de productos es mínima
Los gerentes de marca tienen que escoger cual es la mejor opción de comunicación a través del móvil para sus marcas